@inproceedings{ Navazo_Pérez,

author = { Pablo Navazo and Marta Pérez Escolar } ,

title = { Learning from human motivation in Gamification for Marketing and Education. },

booktitle = { Managing uncertainty through a time of change in higher education marketing },

year = { 2019 },

pages = { None - None },

location = { Sevilla },

}