@Article{ ARJONA_Mendiz-Noguero_Victoria-Mas,
author = { JOSÉ BORJA ARJONA MARTÍN and Alfonso Mendiz-Noguero and Juan Salvador Victoria-Mas } ,
title = { Virality as a paradigm of digital communication. Review of the concept and update of the theoretical framework },
journal = { El Profesional de la Información },
year = { 2020 },
volume = { 29 },
pages = { - },
}